Marketing Cloud Team Spotlight - KELL Partners
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Marketing Cloud Team Spotlight

Salesforce Marketing Cloud offers nonprofits and educational institutions a scalable marketing automation platform that is flexible enough to support organizations that are just starting on their digital journey as well as those looking to level up their digital efforts. KELL Partners specializes in helping our clients make the most of their investment in Marketing Cloud.

KELL’s Marketing Cloud team has over 60 years’ experience using and implementing Salesforce Marketing Cloud.  Our team also has a combined 20 certifications including Marketing Cloud, Pardot, and other Salesforce products.

If you’re looking to go further and faster with Salesforce Marketing Cloud, meet the KELL team that will help guide you along the path that is right for your organization…




Toye Begbaaji: Director of Digital Transformation
I consider myself fortunate to have found a way to turn a hobby into a 20-plus years career. After a decade in internal IT roles, I crossed over from customer to consultant and immersed myself in the world of Salesforce technologies. I’m an architect at heart but still passionate about how best to solve the individual problems that threaten to keep a plan from coming together.Toye’s Certifications: Marketing Cloud Consultant, Marketing Cloud Email Specialist, Salesforce Administrator, Salesforce Platform App Builder, Salesforce Service Cloud Consultant 
Lara Baker Lara BakerMarketing Cloud/Pardot Solution Architect 
I have over 20 years of experience in client service management, the last 10 of which have been working directly in Salesforce Marketing Cloud. I love showing clients tips and tricks to make their marketing campaigns more effective and easier to execute.Lara’s Certifications: Marketing Cloud Consultant, Marketing Cloud Administrator, Marketing Cloud Email Specialist, Salesforce Pardot Specialist, Pardot Consultant


Vanessa Richards:  Marketing Cloud Solution Architect
One of the things I like best about working in Marketing Cloud is the ability to create a complex, yet elegant and efficient solution to a client’s needs. Marketing Cloud—and Salesforce as a whole—is so customizable that you can really tailor a solution that fits a client perfectly. It’s that kind of challenge that gets me up every morning ready to solve a new problem.Vanessa’s Certifications: Marketing Cloud Consultant, Marketing Cloud Administrator, Marketing Cloud Email Specialist, Marketing Cloud Developer, Salesforce Pardot Specialist


Heather McCullough: Marketing Cloud Solution Architect
As a seasoned marketing professional I love to offer clients ideas for planning and structuring data to drive marketing initiatives forward for program growth. I enjoy digging in beyond the immediate need to look for impacts and opportunities to clear a path forward that delivers the best experience for both clients and end users.Heather’s Certifications: Marketing Cloud Consultant, Marketing Cloud Email Specialist, Marketing Cloud Administrator


Heather CottinghamMarketing Cloud Senior Project Manager
I’m a certified PMP, a seasoned project manager from the finance industry, and a former Sr. Business Analyst who loves listening to problems, helping to design a solution, and then delivering a better tomorrow to customers.Heather’s Certifications: Project Management Professional (PMP)®


Amber WoodsideManager, Marketing Cloud Team 
Amber has over 14 years’ experience within Marketing Cloud – and brings a vast array of experience to the KELL team in sales, support and project management. What I love best about the Salesforce tools are being able to help our clients create digital journeys to ensure their contacts receive the best tailored message in the format they desire..Amber’s Certifications: Marketing Cloud Administrator, Marketing Cloud Email Specialist



If your organization is looking for guidance and support to get the most out of Salesforce Marketing Cloud, contact us today! We’ve helped over 1,200 clients go farther and faster with the Salesforce platform.